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MONICA APODACA

Creative Director, Art Director

  • WORK
  • ABOUT
  • Working Not Working
  • CONTACT

The UPS Store

Everyone knows that The UPS Store does shipping, but what most people don’t know is that they can actually do a whole lot more. Our job was to fix that.

How? By creating a national TV campaign featuring some VERY enthusiastic UPS Store Franchisees.

And it turns out the work, worked.

Proof from a UPS Store franchisee:

“I just had a guy come in and say "I just saw your commercial last night for all of the services you offer. I never knew you did so many things here. Is it true that you notarize documents?”

In addition to shooting multiple TV and digital spots, we also designed a couple of our dream businesses from the ground up. It was all very vectory and very fun.

Press:

Ad Age

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